(CNN)Sometimes, the only way to get noticed is to be controversial, to be out of the ordinary. Stir it up, cause a fuss, rip up the rule book and watch the masses react. In the autumn of 1999, Katrina Boyd and her teammates assembled at the Australian Institute of Sport for a photo shoot they all knew would make headlines. There was a storm brewing in the Australian capital and the country’s women’s football team was in the eye of it. “We wanted to rock the boat,” Boyd tells CNN Sport. Follow @cnnsport With a home Olympics on the horizon, Australia’s women’s football team, better known as the Matildas, needed money to help prepare for a once-in-a-lifetime opportunity on home soil. Though they were international athletes, for the majority of players it was a struggle to work, train and survive. There were no sponsors, few fans, and little money to be made from the beautiful game. Just months earlier they had competed at the 1999 Women’s World Cup, a tournament still regarded as instrumental in the advancement of the women’s game, to little fanfare. The Matildas needed to, somehow, enter the nation’s consciousness. Read More The solution? After a seed…