If you’re one of those people who call it soccer, you might not be that interested — but for football fans, the World Cup is the event for the sport of, well, the world. The World Cup draw is happening in Cape Town, South Africa, in a star-studded ceremony hosted by David Beckham and homegrown star Charlize Theron and featuring, Nicole Kidman (pushing for Australia’s bid for the next World Cup), Nelson Mandela, Bishop Desmond Tutu and a parade of football’s finest. The draw will determine who plays whom when the event kicks off. Here’s how it will work, according to Roger Bennett, co-author of the forthcoming ESPN World Cup Companion:A 90-minute show in which 32 pingpong balls are plucked from a quartet of “pots” to reorganize teams that have qualified for the World Cup into eight groups of four might sound like classic C-Span fare, but for the 200 million viewers expected to tune in, the World Cup draw is appointment television.A blizzard of celebrities, athletes and politicians are scheduled to appear, creating an intoxicating global spectacle that is a singular mix of sports, entertainment and geopolitics. Yet the essence of the occasion is the first tantalizing taste it…